MICE Forum-2014: breakthrough event on the Ukrainian market

MICE Forum-2014 will be held on June 9th, 2014 in Premier Palace hotel in Kiev, it is a large scale event for business travel experts. MICE Forum 2014 is a platform for the presentation of recent developments and for exchange of information about market trends. The forum offers its participants the most efficient ways of communication with professional MICE agencies, corporate buyers and travel agencies of the Ukraine. The Russian Association of Business Travel is the informational partner of the event.

The forum visitors are corporate buyers, associations and unions, professional conference organizers, MICE agencies, event agencies etc.

The forum participants are airlines, DMCs, hotels and country resorts, conference and meeting venues, companies that offer event support, technological solutions etc.

Experts note growing interest to MICE industry on the part of Ukrainian tourists, as well as wide opportunities for this industry in the Ukraine.

Opportunities for MICE growth in the Ukraine are as follows:

• a large number of corporate customers who need to have events organized for them;
• opportunities for doing business successfully.

Pharmaceutical market representatives who account for 70% of MICE customers are represented in the Ukraine by 116 Ukrainian manufacturers and about 300 foreign companies. The Ukrainian bank sector is represented by 175 leading banks.

Agriculture and FMCG markets are also very important for MICE development. Besides, you can not ignore the growth of the Ukrainian IT industry. Over 2000 companies are working in this market in the Ukraine, 25 of them are the largest players. The number of people employed in the IT industry varies from 150 to 200 thousand persons.

The aim of MICE Forum-2014 is to create a platform for professional communication, shaping of trends, presentation of the latest developments.

Due to the Hosted Buyers program the forum will be visited by the representatives of the largest Ukrainian corporate customers — directors, travel coordinators, HR-experts, marketing directors. Careful selection of forum participants guarantees a high professional level of the audience.

Why MICE Forum-2014 is worth visiting:

• it helps discover new destinations, products and services;
• it offers cooperation: seminars and presentations;
• it provides communication: meetings and events;
• it provides development: new contacts, prospective clients;
• it helps determine the new business potential.

For additional information please contact Frolova@businesstravelrussia.ru